7 Ways To Improve Your Book Marketing Results - Article Released By Great Writers Publishing

The Great Writers Publishing article covers promotion, audience targeting, Internet marketing, social media marketing, Internet publicity, traditional media, websites and other more
A new article entitled '7 Ways To Improve Your Book Marketing Results' has been made available by Great Writers Publishing.

A new article entitled '7 Ways To Improve Your Book Marketing Results' has been made available by Great Writers Publishing.

Designed to take authors, publishers and other print media creators beyond the hype and hearsay, the article covers a wide range of topics including the importance of getting in front of a segmented target audiences, optimization for those segments,  social media strategies, branding concepts, Internet publicity, websites that create results and more.

"It is necessary to develop a professional level book marketing plan if the goal is to create sales in today's very competitive Internet book marketing environment," stated a company spokesperson. "The book marketing strategies are based on real world, professional experience and the article is designed to clear up the confusion in regards to the development of book marketing strategies."

Great Writers Publishing takes a hybrid approach to publishing. Formed by partners with decades of experience in marketing, publicity and media, the company pulls the best strategies from both traditional publishing and self-publishing models to create a hybrid publishing approach that makes sense in today’s consumer-driven digital environment.

The article is available at the Great Writers Publishing site. Questions may be directed to don@greatwriterspublishing.com. More information is available at the company's website at http://www.greatwriterspublishing.com.

About Great Writers Publishing:
Great Writers Publishing follows a hybrid publishing model. The company focuses on marketing from start to finish, from publishing through production and promotion. They pull the best strategies and techniques from other publishing models and drop the rest. This approach results in a publishing model that is totally unique; one that is specifically designed to create marketing results in today's Internet book marketing environment.

Contact:

Great Writers Publishing
http://www.GreatWritersPublishing.com
don@greatwriterspublishing.com

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How To Market An Ebook - New Report Released By Wilmington NC Marketing Firm FPFG

Top ranked marketing and publicity firm offers no charge report focusing on Internet marketing strategies for ebook marketing

The Free Publicity Focus Group, a top ranked Internet marketing and publicity firm based in Wilmington NC, has released 'How To Market An Ebook'. The report focuses on how book marketing strategies have been impacted by recent changes in the publishing industry and offers vital information for those hoping to successfully market an ebook in the Internet marketing environment.

"The marketing model used for books," stated McCauley, "has changed, and this is especially true for ebooks and related products.  New book marketing models (and most traditional models) must now be primarily Internet based. There is nothing new in that of course. Today authors and writers generally do not have the marketing machinery of the big publishing houses behind them. They will necessarily have to learn the basics of effective Internet marketing, versus using outdated marketing methods and ineffective models."

The Free Publicity Focus Group offers marketing consulting services to authors and publishers, small business and service business clients. The company specializes in marketing strategy development. The range of specific services includes search engine marketing, search engine optimization, Internet marketing and publicity and a host of other services that assist companies and individuals in the implementation of marketing strategies that produce results.

"Every target market for any particular ebook is specific in regards to age, gender, geographic region, wants, needs and preferred approach. Developing an effective ebook marketing strategy in the Internet marketing environment is every bit as difficult as building a marketing strategy for a brick and mortar business. Our goal is to assist clients in navigating the minefield of options out there and to develop and implement marketing strategies that produce sales."

The company offers no charge ebooks, reports and video training at the Free Publicity Focus Group website. These can be downloaded and put to use immediately by those hoping to create success by utilizing proven, common sense marketing methods, tools and strategies. McCauley offers one final piece of advice that is especially important to those who hope to create success in today's inbound marketing environment.

"Don't use a tool or method," McCauley continued, "because of hearsay or because someone else said it should be used. Failure often results from concentrating on a marketing tool, rather than concentrating first on the blueprint - the strategy. The underlying strategy is the key component, as it is this plan that will determine WHICH methods the individual should use, HOW they should be used, IF, WHEN and WHERE they should be used."

Don McCauley is available for media interview and can be reached using the information below. More information is available at the website. The new report is available at no charge at the group's website at http://www.freepublicitygroup.com/how-to-market-an-ebook.html.

Profile:

Don McCauley is a marketing strategist with over 30 years of experience. He helps individuals, small businesses, authors and professionals create low cost and no cost publicity and marketing campaigns to increase sales. The primary goal is to demonstrate how anyone can develop an effective marketing and publicity campaign for little or no money. This is accomplished by utilizing cutting edge strategic marketing and publicity resources. He serves as facilitator of the Free Publicity Focus Group. He is the co-founder of 'Book Marketing - The Authors Marketing Powerhouse', and serves as host for several of 'The Authors Show' radio programs.

Contact:

Don McCauley
Free Publicity Focus Group
http://www.freepublicitygroup.com
don@freepublicitygroup.com

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