The Workshop That Changes Everything, Intentional Listening Workshop Now Offered By Top Motivational Speaker Rocky Romanella

Renowned as a keynote speaker, trainer, and Forbes Contributor, Romanella founded 3SIXTY Management Services, LLC. With 40+ years in leadership, he served as CEO and Director at UniTek Global Services after a 36-year UPS career.

Better listening leads to better preparation. And better preparation always leads to better outcomes. This is how great teams win according to top motivational speaker and bestselling author Rocky Romanella. The power of listening is the skill that transforms leaders, teams and results.

In a recent newsletter, Rocky unveiled the powerful Intentional Listening Workshop and Keynote Experience, designed to equip businesses with the tools to amplify their results through effective communication. This unique opportunity promises to transform the way teams interact, driving greater success and collaboration. In that article, he wrote in part:

In today’s high pressure business environment, leaders and sales professionals are navigating more complexity, more noise, and more competing priorities than ever before. Yet amid all the urgency, one skill consistently separates high performers from everyone else: the ability to listen with intention.

Over the past several months, we’ve been refining and delivering one of our most impactful programs to date — the Intentional Listening Workshop, a hands-on, high-energy experience designed to elevate how leaders, sales managers, and account executives connect, communicate, and influence. This workshop has quickly become a cornerstone of our leadership development curriculum because it addresses the most overlooked — yet most powerful — driver of performance: how we listen before we act.

Workshop Overview: What We Explored Together

This workshop is built around a simple truth: Listening is not a soft skill. It is a strategic advantage.

Participants worked through real world scenarios, including our signature case studies. Here is an example of two of them:

1. Sales Manager → Account Executive: “Two Ships in the Night”

A deep dive into how pressure, assumptions, and misalignment can cause even the strongest internal relationships to drift. Through guided reflection and structured dialogue, participants learned how intentional listening rebuilds trust, clarifies expectations, and accelerates performance.

2. Account Executive → Customer: “The Moment of Truth”

A powerful look at how customer conversations can stall when listening breaks down — and how preparation, curiosity, and alignment transform hesitation into momentum. This module teaches AEs how to earn the customer’s time, uncover real needs, and move deals forward with confidence.

Across both cases, one theme emerged clearly: When listening improves, everything improves.

Inside the Curriculum: Skills That Drive Real Change

The workshop curriculum is built around three core pillars that define high performance communication:

1. Listening With Intention
Participants learned how to slow down, tune in, and create space for understanding. This includes recognizing emotional cues, clarifying assumptions, and listening for what is not being said.

2. Preparing With Purpose
Preparation is not paperwork — it’s leadership. We introduced tools like the Strategic Listening Preparation Card, helping participants enter every conversation with clarity, structure, and intention.

3. Practicing Constructive Dissatisfaction
Great professionals never settle. They stay curious, hungry, and committed to growth. This mindset — constructive dissatisfaction — is the engine of maturity and long term success. It pushes leaders and AEs to refine their craft, elevate their conversations, and continuously improve.

Now Available as a High Impact Keynote Speech

For organizations looking to inspire their teams at scale, this Listening Workshop is also available as a dynamic keynote presentation. Delivered with the same clarity, energy, and practical leadership insights, this keynote stands proudly alongside our other signature topics on:

• Leadership and legacy

• Accountability and culture

• High performance communication

• Customer centric selling

• Personal leadership and influence

Whether delivered in a workshop format or from the main stage, the message is the same: Listening is the gateway to better leadership, stronger relationships, and higher performance.

The full text of the piece is available at Romanella's website at https://3sixtymanagementservices.com in the newsletters section.

Rocky offers a number of resources on his website that offer powerful ideas for leaders at any level - business managers, educators or small group leaders:

FORBES CONTRIBUTIONS:

Rocky is a former official member of Forbes Business Council and a past contributor on many different topics. A full list of his Forbes articles is available at https://www.3sixtymanagementservices.com/forbes-business-council/.

PODCAST:

Rocky hosts The Leadership Library Podcast, now in its 9th season. New shows will be posted every Tuesday through the end of 2025 at https://tightenthelugnuts.com/.

All of us are leaders in some way - parents, educators, athletes, special interest groups large and small, sales teams - the list is endless. Regardless of the role we play, Romanella's concepts, developed under the heading of Balanced Leadership, can be applied to improve effectiveness, efficiency, and results.

Morning coffee is one of the joys of life for many of us. When you add your Cup of Joe to your visit to the Leadership Library podcast, your morning coffee will add an educational, entertaining dose of leadership octane to your day. Past show topics include:

The Feeling Of Trust That Comes From Hope (over 7.5 K views)
Soft Skills For Great Results (over 3.1K views)
Balanced Leadership
Goal Setting
Integrity
Leaving a Legacy
Personal Values
Performance of a Successful Team
Strategic Vision
Operational Excellence
Strategic Process
Are You A Job Skill Developer
Leadership Roles and Responsibilities
SWOT Analysis
Training and Development

with many more topics available and more on the upcoming schedule.

The podcast is now available at https://tightenthelugnuts.com or visit https://www.buzzsprout.com/1484407. The podcast is also available at Apple Podcasts. More on leadership, building a legacy and many other topics are also available at Romanella's website at https://3SixtyManagementServices.com.

BOOK:

Rocky's book about leadership, 'Tighten The Lug Nuts: The Principles Of Balanced Leadership' recently achieved number 1 bestseller status in both Business Management and Business Leadership.

In 'Tighten the Lug Nuts', Romanella uses his forty-plus years of experience at UPS, and his CEO and Director roles, to explore the ways a true leader can lead any organization and its people to new levels of success.

If you read only one business book this year, this is the book you should read.

Rocky's approach to leadership is unique and highly effective. He believes that great leaders challenge their people not to stop at the first right answer. 'Tighten The Lug Nuts' is a book about leadership that help readers move past that first right answer. It is full of detailed examples that are organized in an educational and entertaining way to form a framework of real-world concepts. The deceptively simple concepts, with powerful “How To Messages“ can be utilized by anyone who holds a leadership position - even parents, educators, and others. Whether you are a seasoned professional or a first-time manager, 'Tighten The Lug Nuts' is not only motivational, but also a call to action for those who have yet to make a mark in their field.

The book can also help position an organization for hyper growth coming out of the pandemic, Key concepts detailed in the book will prepare leaders and their teams to hit the ground running as they rapidly refocus and rebuild. 'Tighten The Lug Nuts' is loaded from cover to cover with practical information that can help leaders become more effective, more productive, and more successful. It is not just another "book about leadership."

'Tighten The Lug Nuts' is available at online book retailers. More information is available at his website at https://3sixtymanagementservices.com and at https://tightenthelugnuts.com.

Rocky Romanella has built an entire library of cutting-edge resources, available at his website, to help position ourselves to come out of the pandemic stronger, leaner, faster and to get a jump-start on the Rapid Rebuild process. Those resources include:

LIVE AND VIRTUAL KEYNOTES AND TRAINING - SUPPORT FOR WEEKLY MEETINGS AND CALLS

Rocky has been doing virtual conferences and training sessions with a keen eye on POST COVID and the Rapid Rebuild of our businesses. He can build a program, live or virtual, for any organization. Topics can include any or all of the 23 Leadership Competencies, concepts from the book, Tighten The Lug Nuts: The Principles Of Balanced Leadership, or any topic that might be appropriate.

THE LIST - 23 LEADERSHIP COMPETENCIES

Every item on the list will play a vital role during the Rapid Rebuild of our economy, our businesses and our lives. Any or all of them will be appropriate for virtual meetings, talks or presentations.

PODCASTS LIBRARY

Over 108 podcasts that take a deep dive into Leadership topics. These can be searched by topic, show name or Leadership Competency.

VIDEO LIBRARY

The video library includes training videos, Balanced Leadership videos, Keynote Speaking videos, Tighten The Lug Nuts videos, interviews videos, Coach's Corner videos and much more.

More on leadership skills, virtual keynotes, training sessions, virtual meetings and conferencing calls, training workshops, strategy sessions and general information on the relaunch of the economy is available at Romanella’s website.

MEETING CALLS

As a special incentive for those who are ready for a Rapid Rebuild, Rocky will be offering meeting calls at no charge for those who purchase 20 or more copies of his 5-star rated book on leadership, 'Tighten The Lug Nuts'. Contact Rocky for details at rockyromanella@gmail.com, and or 610-322-0720 to schedule your session.

With over 4 decades of “boots on the ground” leadership experience, Rocky Romanella is one of the best keynote motivational speakers in the country and internationally. He has spoken in large and small venues all over the US including cities such as Atlanta, San Diego, Las Vegas, Phoenix, NYC, Dallas, Chicago, Miami, Houston, LA, Charlotte, and many others. Internationally, he has presented keynotes in Toronto, Mexico City, Milan, London, and Krakow. He is known for creating excitement through his energy, passion, and knowledge, while employing his talents and experience to motivate, inspire and entertain audiences, regardless of size.

Romanella has garnered praise for his ability to connect to a wide range of audiences with his storytelling ability and innate charisma. Richard Snowden, President of Raven House International said, "An engaging speaker and facilitator, Rocky leads business executives to break-through results through break-through thinking." Conrad Swanson, Sr. VP Agency Development of Arpin Van Lines Inc. stated, "Rocky inspired many to look inward and improve the way they operate their businesses and lead their team members."

A winner of the UPS Chairman’s Award for Excellence, Romanella has created a legacy of motivating teams to achieve their best. He pulls in audiences with real life stories from an illustrious career spanning nearly 40 years at one of the most recognized and admired brands in the world. Rocky brings leadership expertise in supply chain, logistics and transportation, retail, sales and operational excellence strategy, telecommunications engineering/construction management and installation. Having led many company sales efforts, rapidly building brands, restructuring events, and developing a culture needed to integrate past acquisitions, he inspires audiences to create a unified company with one vision.

Rocky Romanella is available for keynote speaking engagements and media interviews. He can be contacted using the information below or by email at rockyromanella@gmail.com. Full information on 3SIXTY Management Services, more information on keynote speaking and 'Tighten The Lug Nuts' is available at the company website at https://3sixtymanagementservices.com.

About Rocky Romanella:

Rocky is the Founder and CEO of 3SIXTY Management Services, LLC, a management consulting firm specializing in Executive Speaking, Leadership Development and Consulting Services. He also serves on the board of Goodman Networks, a leading provider of end-to- end network infrastructure, field and professional services to the wireless telecommunications and satellite television industries.

Rocky is an experienced CEO who led one of the largest rebranding initiatives in franchising history – The UPS Store, revolutionizing the $9 billion retail shipping and business services market.

While leading The UPS Store, the network increased retail unit, same-store sales by 5.8%, outpacing the National Retail Federation results of 4.6% during a recession.

Rocky steered UPS’s entry into the health care industry and created the mantra, “It’s a patient, not a package.®”

He also led the integration of more than 20 acquisitions to improve financial performance, capabilities, and global network footprint.

Through his executive roles and leadership advisory services, Rocky delivers results by developing and implementing his Balanced Leadership Model across enterprise operations. This includes a laser focus on customer needs, employee empowerment and the demands of shareholders.

Rocky has the rare ability to see a clear vision of the changing business landscape, the passion to develop strategies, tactics, and metrics to drive desired results.

Contact:

Rocky Romanella
https://3sixtymanagementservices.com
rockyromanella@gmail.com 

Leia Mais…

Set The Tone From The Top For 2026 - True Leadership Defined By Top Motivational Speaker Rocky Romanella

Renowned as a keynote speaker, trainer, and Forbes Contributor, Romanella founded 3SIXTY Management Services, LLC. With 40+ years in leadership, he served as CEO and Director at UniTek Global Services after a 36-year UPS career.

According to top motivational speaker and bestselling author Rocky Romanella, true leadership is not about reacting to headlines; it’s about shaping environments where clarity, trust, and purpose thrive. The world around us continues to move at a relentless pace, and leaders, at every level, carry the responsibility to set the tone from the top going into 2026.

Romanella recently addressed this subject in a newsletter titled, 'Setting The Tone For 2026'. In that article, he wrote in part:

I have always believed that setting the tone is one of our most important responsibilities. It is not a single act but a daily discipline—reflected in our actions, our words, and our routines. As we step into 2026, let us recommit to this discipline. Let us be intentional in how we lead so that we inspire rather than discourage, elevate rather than diminish, and guide rather than simply manage.

The year ahead is filled with possibility. By setting the right tone, we create cultures of resilience, hope, and excellence. Together, we can ensure that 2026 is not just another year but a year defined by leaders who listen, act with purpose, and leave a legacy worth following.

As we look ahead, success begins with viewing our business holistically, recognizing the opportunities in our daily actions, our monthly rhythms, and our yearly commitments. Consistency and balance in our words, deeds, and leadership create the foundation for lasting impact.

We know our future will be defined not only by technology and operational excellence but by the strength of our people. That is why we are committed to being a destination for talent, an organization where people feel valued, empowered, and proud to contribute. Even in challenging times, our responsibility as leaders is clear: to provide direction, to persevere, and to lead with integrity. By committing ourselves to be people of character, leaders of vision, and companies of purpose, we ensure that the year ahead is not just endured but embraced with optimism and confidence.

As we recommit ourselves to leading with integrity and optimism in the year ahead, it is important to ground that commitment in the values that define who we are. Values are not simply words on a page; they are the compass that guides our actions, the standard by which we measure ourselves, and the promise we make to those we lead. With that in mind, let us reflect on the principles that will continue to shape our culture and inspire our future.

Our Values

Integrity: We lead with honesty, transparency, and accountability. Integrity is not optional; it is the foundation of trust, and trust is what sustains strong leadership and lasting relationships.

People First: Our strength lies in our people. We are committed to creating an environment where individuals feel valued, empowered, and supported to grow. When our people thrive, our business thrives.

Vision & Innovation: We embrace change as opportunity. By looking ahead with clarity and courage, we anticipate shifts in the business landscape and respond with strategies that drive progress.

Excellence in Action: We believe excellence is not an event but a discipline. Through consistency in our actions, words, and deeds, we set the tone for performance that endures.

Legacy of Leadership: Our responsibility is not only to deliver results today but to build a culture that lasts tomorrow. We measure success not just by what we achieve but by the leaders we develop and the impact we leave behind.

The full text of the piece is available at Romanella's website at https://3sixtymanagementservices.com in the newsletters section.

Rocky offers a number of resources on his website that offer powerful ideas for leaders at any level - business managers, educators or small group leaders:

FORBES CONTRIBUTIONS:

Rocky is a former official member of Forbes Business Council and a past contributor on many different topics. A full list of his Forbes articles is available at https://www.3sixtymanagementservices.com/forbes-business-council/.

PODCAST:

Rocky hosts The Leadership Library Podcast, now in its 9th season. New shows will be posted every Tuesday through the end of 2025 at https://tightenthelugnuts.com/.

All of us are leaders in some way - parents, educators, athletes, special interest groups large and small, sales teams - the list is endless. Regardless of the role we play, Romanella's concepts, developed under the heading of Balanced Leadership, can be applied to improve effectiveness, efficiency, and results.

Morning coffee is one of the joys of life for many of us. When you add your Cup of Joe to your visit to the Leadership Library podcast, your morning coffee will add an educational, entertaining dose of leadership octane to your day. Past show topics include:

The Feeling Of Trust That Comes From Hope (over 7.5 K views)
Soft Skills For Great Results (over 3.1K views)
Balanced Leadership
Goal Setting
Integrity
Leaving a Legacy
Personal Values
Performance of a Successful Team
Strategic Vision
Operational Excellence
Strategic Process
Are You A Job Skill Developer
Leadership Roles and Responsibilities
SWOT Analysis
Training and Development

with many more topics available and more on the upcoming schedule.

The podcast is now available at https://tightenthelugnuts.com or visit https://www.buzzsprout.com/1484407. The podcast is also available at Apple Podcasts. More on leadership, building a legacy and many other topics are also available at Romanella's website at https://3SixtyManagementServices.com.

BOOK:

Rocky's book about leadership, 'Tighten The Lug Nuts: The Principles Of Balanced Leadership' recently achieved number 1 bestseller status in both Business Management and Business Leadership.

In 'Tighten the Lug Nuts', Romanella uses his forty-plus years of experience at UPS, and his CEO and Director roles, to explore the ways a true leader can lead any organization and its people to new levels of success.

If you read only one business book this year, this is the book you should read.

Rocky's approach to leadership is unique and highly effective. He believes that great leaders challenge their people not to stop at the first right answer. 'Tighten The Lug Nuts' is a book about leadership that help readers move past that first right answer. It is full of detailed examples that are organized in an educational and entertaining way to form a framework of real-world concepts. The deceptively simple concepts, with powerful “How To Messages“ can be utilized by anyone who holds a leadership position - even parents, educators, and others. Whether you are a seasoned professional or a first-time manager, 'Tighten The Lug Nuts' is not only motivational, but also a call to action for those who have yet to make a mark in their field.

The book can also help position an organization for hyper growth coming out of the pandemic, Key concepts detailed in the book will prepare leaders and their teams to hit the ground running as they rapidly refocus and rebuild. 'Tighten The Lug Nuts' is loaded from cover to cover with practical information that can help leaders become more effective, more productive, and more successful. It is not just another "book about leadership."

'Tighten The Lug Nuts' is available at online book retailers. More information is available at his website at https://3sixtymanagementservices.com and at https://tightenthelugnuts.com.

Rocky Romanella has built an entire library of cutting-edge resources, available at his website, to help position ourselves to come out of the pandemic stronger, leaner, faster and to get a jump-start on the Rapid Rebuild process. Those resources include:

LIVE AND VIRTUAL KEYNOTES AND TRAINING - SUPPORT FOR WEEKLY MEETINGS AND CALLS

Rocky has been doing virtual conferences and training sessions with a keen eye on POST COVID and the Rapid Rebuild of our businesses. He can build a program, live or virtual, for any organization. Topics can include any or all of the 23 Leadership Competencies, concepts from the book, Tighten The Lug Nuts: The Principles Of Balanced Leadership, or any topic that might be appropriate.

THE LIST - 23 LEADERSHIP COMPETENCIES

Every item on the list will play a vital role during the Rapid Rebuild of our economy, our businesses and our lives. Any or all of them will be appropriate for virtual meetings, talks or presentations.

PODCASTS LIBRARY

Over 108 podcasts that take a deep dive into Leadership topics. These can be searched by topic, show name or Leadership Competency.

VIDEO LIBRARY

The video library includes training videos, Balanced Leadership videos, Keynote Speaking videos, Tighten The Lug Nuts videos, interviews videos, Coach's Corner videos and much more.

More on leadership skills, virtual keynotes, training sessions, virtual meetings and conferencing calls, training workshops, strategy sessions and general information on the relaunch of the economy is available at Romanella’s website.

MEETING CALLS

As a special incentive for those who are ready for a Rapid Rebuild, Rocky will be offering meeting calls at no charge for those who purchase 20 or more copies of his 5-star rated book on leadership, 'Tighten The Lug Nuts'. Contact Rocky for details at rockyromanella@gmail.com, and or 610-322-0720 to schedule your session.

With over 4 decades of “boots on the ground” leadership experience, Rocky Romanella is one of the best keynote motivational speakers in the country and internationally. He has spoken in large and small venues all over the US including cities such as Atlanta, San Diego, Las Vegas, Phoenix, NYC, Dallas, Chicago, Miami, Houston, LA, Charlotte, and many others. Internationally, he has presented keynotes in Toronto, Mexico City, Milan, London, and Krakow. He is known for creating excitement through his energy, passion, and knowledge, while employing his talents and experience to motivate, inspire and entertain audiences, regardless of size.

Romanella has garnered praise for his ability to connect to a wide range of audiences with his storytelling ability and innate charisma. Richard Snowden, President of Raven House International said, "An engaging speaker and facilitator, Rocky leads business executives to break-through results through break-through thinking." Conrad Swanson, Sr. VP Agency Development of Arpin Van Lines Inc. stated, "Rocky inspired many to look inward and improve the way they operate their businesses and lead their team members."

A winner of the UPS Chairman’s Award for Excellence, Romanella has created a legacy of motivating teams to achieve their best. He pulls in audiences with real life stories from an illustrious career spanning nearly 40 years at one of the most recognized and admired brands in the world. Rocky brings leadership expertise in supply chain, logistics and transportation, retail, sales and operational excellence strategy, telecommunications engineering/construction management and installation. Having led many company sales efforts, rapidly building brands, restructuring events, and developing a culture needed to integrate past acquisitions, he inspires audiences to create a unified company with one vision.

Rocky Romanella is available for keynote speaking engagements and media interviews. He can be contacted using the information below or by email at rockyromanella@gmail.com. Full information on 3SIXTY Management Services, more information on keynote speaking and 'Tighten The Lug Nuts' is available at the company website at https://3sixtymanagementservices.com.

About Rocky Romanella:

Rocky is the Founder and CEO of 3SIXTY Management Services, LLC, a management consulting firm specializing in Executive Speaking, Leadership Development and Consulting Services. He also serves on the board of Goodman Networks, a leading provider of end-to- end network infrastructure, field and professional services to the wireless telecommunications and satellite television industries.

Rocky is an experienced CEO who led one of the largest rebranding initiatives in franchising history – The UPS Store, revolutionizing the $9 billion retail shipping and business services market.

While leading The UPS Store, the network increased retail unit, same-store sales by 5.8%, outpacing the National Retail Federation results of 4.6% during a recession.

Rocky steered UPS’s entry into the health care industry and created the mantra, “It’s a patient, not a package.®”

He also led the integration of more than 20 acquisitions to improve financial performance, capabilities, and global network footprint.

Through his executive roles and leadership advisory services, Rocky delivers results by developing and implementing his Balanced Leadership Model across enterprise operations. This includes a laser focus on customer needs, employee empowerment and the demands of shareholders.

Rocky has the rare ability to see a clear vision of the changing business landscape, the passion to develop strategies, tactics, and metrics to drive desired results.

Contact:

Rocky Romanella
https://3sixtymanagementservices.com
rockyromanella@gmail.com 

Leia Mais…

Beyond The Buzz - Top Motivational Speaker Rocky Romanella On Why People Still Matter Most

Renowned as a keynote speaker, trainer, and Forbes Contributor, Romanella founded 3SIXTY Management Services, LLC. With 40+ years in leadership, he served as CEO and Director at UniTek Global Services after a 36-year UPS career.

Artificial intelligence is all the rage today, and for good reasons. Nevertheless, people are fundamentally more important in business than artificial intelligence, as people bring qualities to the table that machines cannot possibly replicate. Intuition, emotional intelligence, social relationships, empathy, and trust are fundamental to cultivating customer loyalty and driving long-term success. Innovative problem-solving often stems from experience, human insight and imagination. The "human" element is essential for strategy development, balanced leadership, and maintaining the ethical and moral standards that govern successful business practices.

Top motivational speaker and best-selling author Rocky Romanella recently addressed this subject in a newsletter titled, 'Beyond The Buzz: Why People Still Matter Most'. In that article, he wrote in part:

In this edition, I want to shift the spotlight back to what truly drives every great organization: its people. I know—in a world buzzing about artificial intelligence, algorithms, and automation, this might sound old school. But here’s the reality: no technology, no tool, no trend can replace the power of a committed, inspired, and well-led team.

While AI might optimize processes, it’s people who build trust, spark innovation, and close deals. They are the heartbeat of culture, the architects of strategy, and the ones who turn vision into reality.

My belief that people are our greatest asset isn’t just a leadership mantra—it’s a conviction rooted in one of my favorite passages from history. In his 1910 speech "Citizenship in a Republic," Theodore Roosevelt delivered a timeless reminder of where true value lies:

“It is not the critic who counts… The credit belongs to the man who is actually in the arena…”

This excerpt—famously known as "The Man in the Arena"—celebrates those who dare, who strive, who show up with grit and heart. It’s a tribute to the doers, the builders, the leaders who face challenges head-on and keep moving forward.

That’s who your people are. They are in the arena every day—making calls, solving problems, leading teams, and pushing toward goals that matter.

So, as you plan for the year ahead, ask yourself:

• How are you equipping your people to thrive in the arena?
• What culture are you building to support their courage and resilience?
• Are you recognizing the effort, not just the outcome?

Let’s lead with intention. Let’s invest in the people in the arena who make it all happen.

Rebuilding the Bridge: People First in 2026

Over the past few years, uncertainty has taken its toll. And too often, the first casualty has been the training and development of our greatest asset—our people. It’s the first cut, the deepest wound, and the slowest to heal.

That’s why I believe 2026 must be the year we reverse that trend. Our people are not just important—they are essential. They deserve our priority, our investment, and our focus.

Disciplined Approach: Develop Leaders, Elevate Talent

If we want to build the best, the brightest, and the most informed professionals in our industry, we must treat leadership development as a strategic imperative—not a luxury. The past few years have seen training and development take a backseat. It’s often the first cut and the slowest to return. That must change.

In 2026, our competitive edge will come from how well we mentor, educate, and prepare our people to lead—not just today, but into the future.

Here’s what a disciplined approach to leadership development looks like:

• Leadership Alignment: Leaders must model the mindset of continuous learning and intentional growth.
• Mentorship Culture: Create systems where experience is passed down, and emerging leaders are coached to rise.
• Hiring for Potential: Seek out individuals with the curiosity and character to grow into leadership roles.
• Performance Development: Go beyond evaluation—invest in education, feedback, and stretch opportunities.
• Resilience & Adaptability: Equip leaders to navigate change with clarity, confidence, and composure.

Disciplined development is the bridge between potential and performance. It’s how we turn promising individuals into industry-defining leaders.

A strategic business plan must include more than vision and execution—it must include a commitment to building leaders. We’ve talked before about how disciplined people with disciplined thought create world-class organizations through disciplined action. Now, we must apply that same principle to leadership development.

Because the future belongs to those who prepare their people to lead it.

The full text of the piece is available at Romanella's website at https://3sixtymanagementservices.com in the newsletters section.

Rocky offers a number of resources on his website that offer powerful ideas for leaders at any level - business managers, educators or small group leaders:

FORBES CONTRIBUTIONS:

Rocky is a former official member of Forbes Business Council and a past contributor on many different topics. A full list of his Forbes articles is available at https://www.3sixtymanagementservices.com/forbes-business-council/.

PODCAST:

Rocky hosts The Leadership Library Podcast, now in its 9th season. New shows will be posted every Tuesday through the end of 2025 at https://tightenthelugnuts.com/.

All of us are leaders in some way - parents, educators, athletes, special interest groups large and small, sales teams - the list is endless. Regardless of the role we play, Romanella's concepts, developed under the heading of Balanced Leadership, can be applied to improve effectiveness, efficiency, and results.

Morning coffee is one of the joys of life for many of us. When you add your Cup of Joe to your visit to the Leadership Library podcast, your morning coffee will add an educational, entertaining dose of leadership octane to your day. Past show topics include:

The Feeling Of Trust That Comes From Hope (over 7.5 K views)
Soft Skills For Great Results (over 3.1K views)
Balanced Leadership
Goal Setting
Integrity
Leaving a Legacy
Personal Values
Performance of a Successful Team
Strategic Vision
Operational Excellence
Strategic Process
Are You A Job Skill Developer
Leadership Roles and Responsibilities
SWOT Analysis
Training and Development

with many more topics available and more on the upcoming schedule.

The podcast is now available at https://tightenthelugnuts.com or visit https://www.buzzsprout.com/1484407. The podcast is also available at Apple Podcasts. More on leadership, building a legacy and many other topics are also available at Romanella's website at https://3SixtyManagementServices.com.

BOOK:

Rocky's book about leadership, 'Tighten The Lug Nuts: The Principles Of Balanced Leadership' recently achieved number 1 bestseller status in both Business Management and Business Leadership.

In 'Tighten the Lug Nuts', Romanella uses his forty-plus years of experience at UPS, and his CEO and Director roles, to explore the ways a true leader can lead any organization and its people to new levels of success.

If you read only one business book this year, this is the book you should read.

Rocky's approach to leadership is unique and highly effective. He believes that great leaders challenge their people not to stop at the first right answer. 'Tighten The Lug Nuts' is a book about leadership that help readers move past that first right answer. It is full of detailed examples that are organized in an educational and entertaining way to form a framework of real-world concepts. The deceptively simple concepts, with powerful “How To Messages“ can be utilized by anyone who holds a leadership position - even parents, educators, and others. Whether you are a seasoned professional or a first-time manager, 'Tighten The Lug Nuts' is not only motivational, but also a call to action for those who have yet to make a mark in their field.

The book can also help position an organization for hyper growth coming out of the pandemic, Key concepts detailed in the book will prepare leaders and their teams to hit the ground running as they rapidly refocus and rebuild. 'Tighten The Lug Nuts' is loaded from cover to cover with practical information that can help leaders become more effective, more productive, and more successful. It is not just another "book about leadership."

'Tighten The Lug Nuts' is available at online book retailers. More information is available at his website at https://3sixtymanagementservices.com and at https://tightenthelugnuts.com.

Rocky Romanella has built an entire library of cutting-edge resources, available at his website, to help position ourselves to come out of the pandemic stronger, leaner, faster and to get a jump-start on the Rapid Rebuild process. Those resources include:

LIVE AND VIRTUAL KEYNOTES AND TRAINING - SUPPORT FOR WEEKLY MEETINGS AND CALLS

Rocky has been doing virtual conferences and training sessions with a keen eye on POST COVID and the Rapid Rebuild of our businesses. He can build a program, live or virtual, for any organization. Topics can include any or all of the 23 Leadership Competencies, concepts from the book, Tighten The Lug Nuts: The Principles Of Balanced Leadership, or any topic that might be appropriate.

THE LIST - 23 LEADERSHIP COMPETENCIES

Every item on the list will play a vital role during the Rapid Rebuild of our economy, our businesses and our lives. Any or all of them will be appropriate for virtual meetings, talks or presentations.

PODCASTS LIBRARY

Over 108 podcasts that take a deep dive into Leadership topics. These can be searched by topic, show name or Leadership Competency.

VIDEO LIBRARY

The video library includes training videos, Balanced Leadership videos, Keynote Speaking videos, Tighten The Lug Nuts videos, interviews videos, Coach's Corner videos and much more.

More on leadership skills, virtual keynotes, training sessions, virtual meetings and conferencing calls, training workshops, strategy sessions and general information on the relaunch of the economy is available at Romanella’s website.

MEETING CALLS

As a special incentive for those who are ready for a Rapid Rebuild, Rocky will be offering meeting calls at no charge for those who purchase 20 or more copies of his 5-star rated book on leadership, 'Tighten The Lug Nuts'. Contact Rocky for details at rockyromanella@gmail.com, and or 610-322-0720 to schedule your session.

With over 4 decades of “boots on the ground” leadership experience, Rocky Romanella is one of the best keynote motivational speakers in the country and internationally. He has spoken in large and small venues all over the US including cities such as Atlanta, San Diego, Las Vegas, Phoenix, NYC, Dallas, Chicago, Miami, Houston, LA, Charlotte, and many others. Internationally, he has presented keynotes in Toronto, Mexico City, Milan, London, and Krakow. He is known for creating excitement through his energy, passion, and knowledge, while employing his talents and experience to motivate, inspire and entertain audiences, regardless of size.

Romanella has garnered praise for his ability to connect to a wide range of audiences with his storytelling ability and innate charisma. Richard Snowden, President of Raven House International said, "An engaging speaker and facilitator, Rocky leads business executives to break-through results through break-through thinking." Conrad Swanson, Sr. VP Agency Development of Arpin Van Lines Inc. stated, "Rocky inspired many to look inward and improve the way they operate their businesses and lead their team members."

A winner of the UPS Chairman’s Award for Excellence, Romanella has created a legacy of motivating teams to achieve their best. He pulls in audiences with real life stories from an illustrious career spanning nearly 40 years at one of the most recognized and admired brands in the world. Rocky brings leadership expertise in supply chain, logistics and transportation, retail, sales and operational excellence strategy, telecommunications engineering/construction management and installation. Having led many company sales efforts, rapidly building brands, restructuring events, and developing a culture needed to integrate past acquisitions, he inspires audiences to create a unified company with one vision.

Rocky Romanella is available for keynote speaking engagements and media interviews. He can be contacted using the information below or by email at rockyromanella@gmail.com. Full information on 3SIXTY Management Services, more information on keynote speaking and 'Tighten The Lug Nuts' is available at the company website at https://3sixtymanagementservices.com.

About Rocky Romanella:

Rocky is the Founder and CEO of 3SIXTY Management Services, LLC, a management consulting firm specializing in Executive Speaking, Leadership Development and Consulting Services. He also serves on the board of Goodman Networks, a leading provider of end-to- end network infrastructure, field and professional services to the wireless telecommunications and satellite television industries.

Rocky is an experienced CEO who led one of the largest rebranding initiatives in franchising history – The UPS Store, revolutionizing the $9 billion retail shipping and business services market.

While leading The UPS Store, the network increased retail unit, same-store sales by 5.8%, outpacing the National Retail Federation results of 4.6% during a recession.

Rocky steered UPS’s entry into the health care industry and created the mantra, “It’s a patient, not a package.®”

He also led the integration of more than 20 acquisitions to improve financial performance, capabilities, and global network footprint.

Through his executive roles and leadership advisory services, Rocky delivers results by developing and implementing his Balanced Leadership Model across enterprise operations. This includes a laser focus on customer needs, employee empowerment and the demands of shareholders.

Rocky has the rare ability to see a clear vision of the changing business landscape, the passion to develop strategies, tactics, and metrics to drive desired results.

Contact:

Rocky Romanella
https://3sixtymanagementservices.com
rockyromanella@gmail.com 

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Book Marketing - An Interview With Lois W. Stern

Book marketing is fast becoming a very specialized sub-set of Internet marketing. I recently had the opportunity to speak with author Lois W. Stern, editor-at-large for MakeMeHeal.com and author of several books on the subject of cosmetic surgery.


Lois is a writer who has experienced success in regards to marketing her work in today's Internet marketing environment. She knows what must be done and she does it well. In this interview she gives us a glimpse into what she has done to achieve her current level of success.

How many books have you written - Tell us about them

I’ve written two books for adults and four books for children. My most recent books include Sex, Lies and Cosmetic Surgery, which is an in depth look into the emotional undercurrents to cosmetic surgery. My second book, Tick Tock, Stop the Clock ~ Getting Pretty on Your Lunch Hour explains what to expect (and not expect) from the many non-invasive and minimally invasive aesthetic procedures that proliferate today.

What was your goal in writing these books?
The goals for these two books were very different. Sex, Lies and Cosmetic Surgery was a blending of research, interviews (with over 100 women), and memoir. I know the common perception out there is that women who undergo cosmetic surgery are motivated by vanity, but I really didn’t find that to be the case. There are many other misperceptions floating about and taboo topics that I felt should be brought to light and did just that in SLCS. Tick Tock, Stop the Clock ~ Getting Pretty on Your Lunch Hour is packed with valuable, hype-free information about the non-surgical aesthetic treatments available to us today.

What have you found to be your greatest marketing challenge?
As authors, we write because we have something important to say or to satisfy a creative urge. Most of us give little thought to marketing our books until after giving birth to them. It wasn’t until my proof copy - that beautiful newborn baby - arrived in the mail, that I first began to focus on the next step - how to market my book. BIG MISTAKE! It’s absolutely essential to start building that platform early on, but so hard to do so before one has the credentials of a published book. It’s a catch 22 for most of us. Authors really need to work just as hard at building a brand for themselves as they do at writing their books - maybe even harder.

What is the key to successfully marketing books in today's environment?
Don’t get discouraged. If plan A doesn’t work out for you, be ready to move on to plan B. I contacted many radio personalities in the hopes of getting on the air - mostly with discouraging results. But after having many of my requests ignored or turned down, I struck gold with Patty Kovacs, host of the Health and Beauty Revolution Show out in California. Patty has interviewed some of the most famous plastic surgeons, dermatologists and New York Times best selling authors, so you can imagine my excitement in learning that I was going to be a guest on her show! That interview went very well, and we became friendly through a series of coincidences. We worked together on several writing projects, and here’s the most amazing part of the story. We are now partners and dear friends - with our own website and newsletter - without ever meeting in person!

What has been the most successful book marketing method you have used?
For me, giving live presentations and interviews seems to work well. Sometimes I seek them out, but at other times I am approached first. A journalist called to ask: “Do people tend to treat you differently after cosmetic surgery?” We talked for awhile and 3 paragraphs about me ended up in her article “Hey, It’s Still Me in There” on the first page of the Sunday edition of the Style section of the NY and LA Times. My Amazon sales went through the roof for the next few months.

Here’s another idea that has worked for me. I did a panel presentation for an authors’ conference called “Authors Helping Authors”. I try to live that motto as I do believe there are so many little ways we can help one another. If I particularly like a book written by a fellow author, I write a review and post it on Amazon with a 4 or 5 star rating. I have also made good connections leading to bulk sales for a couple of authors.

I do find it very satisfying to extend a helping hand to other authors and recommend a buddy system. But be forewarned, there is no free lunch. No one will continue to reach out to the author who is just a taker. We all have to think in terms of reciprocity, not just what’s in it for me!

What has been the least successful book marketing method you have used?
I agonize over the details too much and tend to lose sight of the big picture. Sometimes I just have to step back and say to myself: “Hey, what do you really want to accomplish here and is this the most expedient path to that goal?”

Do you follow a formal marketing plan for your book?
No, not really. But I do keep a notebook with an itemized list of tasks I want to accomplish each week. I feel so good when I can check something off as a task completed - especially if it has worked out well. That list keeps me focused and on target. I don’t always start at the top of my list and work my way down. It’s more a matter of what excites me that particular day, because I know if I feel energized, I’ll do a better job.

Does the level of competition for the buyer's attention (on the Internet) concern you?
I don’t know if ‘concern’ is the right word for what I feel, but the level of competition is certainly a reality. I am keenly aware of it. No doubt my job would be much easier if those numbers were cut in half, but there is no point in fretting about things I can’t control.

What do you see in the future for the small independent book store?
I worry about them. So many of the independents have gone out of business and I find that so sad. Even the gigantic B & N near Lincoln Center in NYC has announced that it’s closing it doors. Amazon offers books at such low prices that the brick and mortar stores simply can’t compete. I support our local independent, Book Revue, as much as I can because they and others like them offer services that Amazon can’t provide. I did two author presentations at Book Revue and so has just about every best selling author you can name, including an impressive list of celebrities and politicians.

At what point would you feel you would be able to say 'I've made it'?
I guess that depends on one's definition of success, doesn't it. When I receive e-mail messages from readerstelling me of the profound effect Sex, Lies and Cosmetic Surgery has had on them, that's an unbelievably rewarding experience! Here are two examples: I received one e-mail with the words, "Greetings From Switzerland" in the subject line. This woman wrote that she had purchased 12 books on cosmetic surgery in preparation for her own facelift. Yet with all those books at her disposal, Sex, Lies and Cosmetic Surgery was the one that she and her hubby kept going back to post-surgery because it told it all with such honesty and candor. (She even shared it with her plastic surgeon, who now recommends it to his English speaking patients.)

Another woman, who was emotionally overwrought post-surgery, wrote to tell me that in desperation she googled the words: "Sexual attraction toward your plastic surgeon", discovered SLCS, and wrote to tell me how much my book
helped her understand and work through her own emotions - so much so that she then ordered a second copy for her plastic surgeon with a note suggesting that he pay particular attention to chapters 5 and 6. You see, she had tried to discuss this topic with him, but his inadequate response actually exacerbated the issue.

What are your feelings regarding e-books and electronic book readers?
I just returned from the Infinity Publishing annual writers conference where their CEO, Art Glutz talked at length about the huge impact e-books are already having on the book publishing market. Other speakers voiced similar opinions. Jerry Simmons, twenty plus year veteran executive with Time Warner Books has been touting the coming impact of e-books on the publishing industry for several years. No one has that crystal ball,but at least we should be aware of what the experts are saying.

What advice would you give to other authors just entering the book marketing arena?
Treat rejections and disappointments as an opportunity to learn and grow. Don’t retreat. Just move on. The name of the game is perseverance.

Along with that I would add, trust and follow your instincts. I knew I couldn’t write Tick Tock, Stop the Clock ~ Getting Pretty On Your Lunch Hour - a book of considerable scope and information requiring considerable expertise, without the help of a variety of aesthetic professionals. Do you know how I recruited my experts? I simply called, introduced myself, explained my mission and asked.

Lois Stern is editor-at-large for MakeMeHeal.com, the largest Internet site worldwide for news, articles and products relating to cosmetic and reconstructive surgery. Along with Patty Kovacs, host of the Health and Beauty Revolution Show she publishes a monthy newsletter entitled Coast To Coast - Eye On Beauty Newsletter.

During her twenty years as an educator, where Lois W. Stern took an active role in her field as a frequent presenter at state and national educational conferences and served as Co-president of Suffolk Reading Council and subsequent Regional Director of Nassau and Suffolk LI Reading Councils. A number of her articles have been published by ERIC (U.S. Department of Education - Office of Educational Research and Improvement), parent newsletters, Newsday and the New York Times.

Stern continued to pursue her love for writing, and soon became co-editor of a Long Island Internet web-zine, LI EYE. As she created and authored the column Ordinary People, Extraordinary Lives, she discovered her special niche of investigative journalism, and put those same talents to work in her book, Sex, Lies and Cosmetic Surgery, where she was able to gain the trust of over one hundred women while interviewing them about some of the most intimate aspects of their lives. Lois worked along with 11 nationally renowned experts to write her second book, Tick Tock, Stop the Clock ~ Getting Pretty on Your Lunch Hour. Stern received a Bachelor of Science degree from Barnard College of Columbia University, where she majored in Sociology. She holds one Masters Degree in Elementary Education and a second in Reading and Special Education.

Lois Stern
www.sexliesandcosmeticsurgery.com
cosmeticsurgery@optonline.com

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Book Marketing - An Interview With Carolyn Vines

Book marketing is fast becoming a very specialized sub-set of Internet marketing. I recently had the opportunity to speak with author Carolyn Vines, author of black and (A)broad: traveling beyond the limitations of identity.

Carolyn is a woman with a message that resonates with many diverse groups of people. She is also extremely well versed in marketing concepts. She knows what must be done and she does it well. In this interview she gives us a glimpse of what she feels it takes for authors to be successful in an Internet marketing environment

How many books have you written - Tell us about them

To date, I’ve written one book, a memoir entitled black and (A)broad: traveling beyond the limitations of identity. It deals with how traveling and living abroad have transformed my identity as a black woman.

What was your goal in writing this book?

Because traveling within the US as well as abroad was instrumental for my internal journey, my goal was to inspire (black) women to do the same. I believe that many of the challenges black women in the US face boil down to an internalized racist ideology. Once we step beyond the geographical and ideological boundaries of our country, we begin to understand just how cultural that racist ideology is and that people in other cultures don’t subscribe to it. It’s the vital first step toward creating a healthy and authentic self-image.

What have you found to be your greatest marketing challenge?

There’s so much information out there that I felt lost trying to decide which direction to follow. My background is in literature, which isn’t a very practical field, so the learning curve was quite high. I still don’t know how effective my marketing is or will be so I’ll have to wait for book sales. If they’re high, I’ll know to keep doing what I’ve been doing. If they’re low, I’ll have to start all over.

What is the key to successfully marketing books in today's environment?

I think it’s letting people in your target group know that your book is out there, which means you have to know how to reach that group. Unfortunately, groups are not homogenous even if the one thing the individuals have in common is that they’d benefit from reading your book. You must create a variety of platforms to reach the individuals in your market.

What has been the most successful book marketing method you have used?

That’s hard to say at this point since my book was just released, but if I had to make a guess I would think my blog. Traffic to my blog has been consistent for the last 3 years but, unfortunately, it’s low. On the other hand, my blog has been key to helping me build my network, and a strong network is invaluable for effective marketing.

What has been the least successful book marketing method you have used?

Probably sitting around and hoping that people will buy my book! Ithink that everything I’ve done in terms of marketing – social media, media releases, blogging, networking, speaking – will yield book sales, some more than others. It’s hard to pinpoint one the other as being more or less successful because the one depends on the other. Blogging is more effective together with Twitter and FaceBook is useless (in my opinion) if you don’t have something worthwhile (like topics related to your book) to post.

Do you follow a formal marketing plan for your book?

No, not a formal one. As I wrote my book, I made a list of ways I could market it once it was done. Some of those actions I could take during the writing process and others made more sense only once the book was done.

Does the level of competition for the buyer's attention (on the Internet) concern you?

No it doesn’t. Early on in my writing process my husband gave me a brilliant piece of advice. He asked me if there was anything I could change about the fact that there are hundreds of thousands of books out there. When I said that I couldn’t, he asked me how I would benefit from worrying about it. After replying that there was no benefit, he told me to focus that on energy on the things I could impact, which were to write a best seller and then let as many people know about it as I could and trust that they would also inform their network about my book. That’s what I did.

What are your feelings regarding ebooks and electronic book readers?

They’re brilliant. They’re here. They’re the most effective way to distribute books.

What do you see in the future for the small independent book store?

I don’t really know. There are still lots of people like me who love the feel of a book. I love seeing books in my book case and then passing them along to others. Unfortunately, ebooks and electronic book readers are convenient. Books are literally at your finger tips, which means you don’t have to wait a day or two to read one. Convenience is as American as apple pie and what could be more convenient than downloading a book to your computer or book reader within minutes?

At what point would you feel you would be able to say 'I've made it'?

When I’ve sold 10,000 copies of black and (A)broad: traveling beyond the limitations of identity.

What advice would you give to other authors just entering the book marketing arena?

Get help. Don’t try to do the marketing by yourself, unless you have a strong background in the area. Find a few things that work

Carolyn Vines hails from Indianapolis, USA. Her passion for language has led her to teach Spanish, English and literature at universities in America and The Netherlands. It has also led her into a career as an author, editor and translator. Her work has been published in local Dutch English language papers and The Telegraph. She speaks Spanish and Dutch and last year translated a novel by a critically-acclaimed Curaçaoan author. As the result of her life experiences, she believes it is possible to travel beyond identity and offers inspiration to travel beyond limitations.

Ms. Vines’s website was the 2009 Black Weblog Award Winner for Best International Blog. Her book is available at Amazon, Amazon UK and Barnes and Noble.

Contact:

Carolyn Vines
www.blackandabroad.com
carolynvines@yahoo.com

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