Friday, May 25, 2012

Book Marketing, ‘The Authors Marketing Powerhouse’, Announces New Video, 'The Best Marketing Strategy Ever Created'

Book Marketing, The Authors Marketing Powerhouse, serves as a community of authors and allows authors to actively engage in promotion and publicity for marketing purposes. Authors can upload author photos, bios, book covers, video and book trailers. It also offers discussion forums, segmented groups and events listings. Facebook and Twitter integration are available

Don McCauley of the Free Publicity Focus Group recently announced the release of a new training video entitled 'The Best Marketing Strategy Ever Created'. The new video clearly details what authors and writers must do to achieve real success in the inbound Internet marketing environment. The new video is available at the Book Marketing site.

"This new training video," McCauley stated, "is an attempt to clear up the confusion regarding what really creates results - sales - for authors and writers. We constantly hear reports from many sources about the low success rates of today's published and self published authors. There are many reasons for this, but the primary reason is the failure to follow the simplest of ideas in regards to how successful Internet marketing is achieved. Book marketing is a bit of an art and a bit of a science. 'The Best Marketing Strategy Ever Created' pinpoints one of the primary causes of failure and offers the solution. The video is offered in the Book Marketing Master Class Series."

Don McCauley is a marketing and publicity strategist and is the facilitator of the Free Publicity Focus Group, a top ranked marketing and publicity firm. McCauley serves as the host for several segments of The Authors Show.  He is co-founder of The Authors Marketing Powerhouse and developed the Book Marketing Master Class series of training videos available at the site. Danielle Hampson is the Executive Producer of The Authors Show radio group of programs, The Authors Show TV version and is the CEO of

Book Marketing, branded as 'The Authors Marketing Powerhouse', allows authors and publishers the opportunity to upload photos, bios, book covers, video and book trailers. The site also offers discussion forums, segmented special interest groups and allows for event listings. Each author can develop a personalized page. In addition the site allows for integration with Facebook and Twitter. The site is a joint collaboration, developed by Don McCauley and Danielle Hampson.

"We believe this site offers a real opportunity for authors, publishers, self published authors and publishing companies," stated Mr. McCauley, "as the site offers so many options, opportunities and possibilities. It can be treated as a place to create awareness of one's work while, at the same time, the site allows the author to network with like-minded individuals. No cost video training is provided to members at the site. The segmented groups allow for the exchange of book marketing ideas, while the discussion forums can serve as an educational resource for those who may have a need to increase their own knowledge in regards to creating marketing and publicity plans that produce real results. All of this can be integrated with social networking technologies. The site can serve as a centralized hub for book marketing activity, education and networking."

Group discussions include website design and search engine optimization, marketing and publicity, audio and video, writing fiction and writing non-fiction. There are segmented group discussion for children's authors and Christian authors. Forum discussions include book marketing strategies and website optimization strategies. Groups and discussions can be created by participants, subject to moderator approval.

Appearances on The Authors Show, Internet radio and tv versions, are produced by Danielle Hampson of The shows offer professionally produced radio and TV interviews that are broadcast worldwide.

More information is available by visiting the Book Marketing site at Questions about Book Marketing can be addressed to Don McCauley by email at don (at) Questions about The Authors Show, radio and tv versions can be addressed to Danielle Hampson at danielle (at)


Don McCauley
Free Publicity Focus Group

Danielle Hampson